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Business Development & Lead Generation Associate

Job Description

Sales & Marketing

£30000 - £36000 per annum Bonus (Uncapped) Benefits

Location: UK, Home Based, East Anglia, Midlands East, Midlands West, South East (inc Home Counties), Thames Valley (M4 Corridor)

Business Development & Lead Generation Associate


East Midlands

Commutable from Northampton, Rugby, Coventry, Leicester, Milton Keynes, Peterborough, Banbury


£30-36000 Bonus (Uncapped)


Are you a dynamic individual with a passion for business development and a keen interest in finance? Our client, a leading name in commercial asset finance brokerage and lending, is looking for an ambitious Business Development & Lead Generation Associate to enhance the success of the equipment vendor business development and account management team to achieve growth targets. This is your chance to become part of an innovative company that values hard work, talent, and the drive to succeed.


The Company:

Our client has established a stellar reputation in the finance industry. They provide tailor-made finance solutions to businesses across various sectors. They pride themselves on exceptional customer service, expertise, and the ability to help companies achieve their goals.


The Role:

As Business Development & Lead Generation Associate, your role is at the heart of the Equipment Vendor Business Development team. You will:


  • Support sales strategies by identifying and researching potential leads and initiating contact with vendors of business equipment for all types of industry verticals.
  • Undertake desk based and telephone-based research to identify potential vendors and their key decision makers for the field-based business development team to approach.
  • Work closely with colleagues in digital marketing to supply them with a daily hot list of brand-new leads for new business marketing campaigns.
  • Assist in managing client accounts, ensuring a seamless and supportive experience throughout their finance journey.
  • Collaborate closely with the vendor business development and marketing team to prepare presentations and proposals, targeted at different industry sectors aiming to accelerate client base growth.
  • Stay ahead of the curve by keeping abreast of industry trends, market conditions, and competitor activities, making recommendations as ideal new business prospects.
  • Ambitious and confident - keen to utilise this fantastic opportunity to develop your industry knowledge before progressing to a field-based business development role yourself.


You Are:

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  • A commercially astute and talented business developer focused on researching potential leads; capable of using all the available tools to pinpoint perfect prospects including CRMs, Sales Navigator, Google, Linkedin as well as hitting the phones to get past gatekeepers to source decision maker details.
  • Resourceful, dynamic and proactive, with an innate ability to think on your feet and adapt to changing situations.
  • A self-starter, highly organised and thorough, with superb time management skills, ensuring tasks are completed efficiently and effectively.
  • An exceptional communicator, proficient in written and verbal communication, is skilled at forging solid relationships.
  • A team player, enthusiastic about working collaboratively towards common goals, yet capable of thriving independently with minimal supervision.


What You'll Need:

  • A bachelor's degree in business, finance, or a related field. Minimum 2:1
  • Experience in a fast paced and dynamic B2B sales or business development or market/business intelligence environment is highly desirable.
  • Track record of identifying lucrative business opportunities and seeking out decision maker details
  • A critical thinker with the ability to think outside the box to source qualified leads every day.
  • A sharp intellect. Commercial Awareness. Curiosity and tenacity to seek out the best leads for your team.
  • Proficiency in using CRM software, LinkedIn, Google, Sales Navigator and Microsoft Office Suite.
  • An interest in business and a desire to learn about different industry sectors, growth trends and the opportunities they present.
  • An understanding of the financial services industry, particularly in asset finance, is a plus but training will be provided.


Why Join Our Client?


  • Competitive salary package with uncapped bonuses in return for your contribution to the company's success.
  • Career growth opportunities in a supportive and dynamic environment where your efforts and achievements are recognised.
  • Career progression into a commercial finance sales or vendor business development and account management role.
  • Training and development programs to help you expand your skills and advance within the company.
  • A collaborative and inclusive culture where innovative ideas and diverse perspectives are celebrated.


Ready to take the next step in your career with a company as ambitious as you are? Apply now by sending your CV quoting reference LX 1799984

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